CASE STUDY

How NovaTech Gadgets Cut Appointment No‑Shows by 31% with Ferkad — a WhatsApp‑Driven Booking Fix

NovaTech Gadgets used Ferbz to turn a viral Instagram Reel into booked in‑store visits, slashing no‑shows with automated WhatsApp confirmations.

NovaTech GadgetsElectronics RetailUdaipur, India
31%Reduction in Appointment No‑Shows

01 — THE CHALLENGE

Before Ferbz, NovaTech Gadgets struggled with customers forgetting their scheduled service appointments, leading to empty slots and lost revenue.

01

High no‑show rate

Around 28% of booked service slots were missed each month, hurting cash flow.

02

Manual follow‑ups

Staff spent 4–5 hours weekly sending reminder texts via personal phones.

03

No insight on repeat visits

The owner lacked data on how many customers returned after a service.

02 — THE SOLUTION

Ferbz unified booking, messaging and analytics in one platform, letting NovaTech automate WhatsApp confirmations and follow‑ups while tracking retention.

Appointments

The calendar sent instant WhatsApp confirmations and a reminder 2 hours before each slot.

Automation

A plain‑English goal—"remind customers and ask for feedback after service"—generated a multi‑step WhatsApp journey.

Broadcasts

One‑off promos for the Reel‑driven discount were pushed to the entire customer base with delivery/read stats.

Retention analytics

The dashboard showed repeat‑visit rate, revenue per customer and messaging effectiveness.

Automated WhatsApp reminders cut no‑shows without extra staff effort.

03 — THE RESULTS

31%

Reduction in Appointment No‑Shows

58%

Increase in Repeat‑Visit Rate

2.4x

More WhatsApp Responses

5+

Hours Saved per Week

Ferbz turned our Instagram buzz into booked appointments and saved us hours—now our service slots are almost always filled.

Maya Singh

Owner, NovaTech Gadgets

ABOUT THE BUSINESS

NovaTech Gadgets sells smartphones, accessories and offers in‑store repair services in Udaipur.

Industry
Electronics Retail
Location
Udaipur, India

Stop losing customers to forgetfulness.

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