CASE STUDY

How Sankalp Pharmacy Saved 12.5 Hours per Week on Follow‑up Work with Ferbz — a specific, benefit-led headline

Sankalp Pharmacy automated its patient follow‑up process with Ferbz, cutting manual outreach time dramatically.

Sankalp PharmacyPharmacyUjjain, India
12.5Hours Saved per Week

01 — THE CHALLENGE

Running a small neighborhood pharmacy, Sankalp relied on handwritten notes and phone calls to remind patients about repeat prescriptions, leading to missed doses and long staff hours.

01

Manual follow‑up overload

Staff spent 15‑20 minutes per patient call, often repeating the same information.

02

Low repeat‑visit rate

Only 38% of patients returned for refills without a reminder.

03

No unified patient view

Customer history was scattered across paper logs and a basic POS system.

02 — THE SOLUTION

Ferbz unified billing, CRM, and WhatsApp automation so the pharmacy could send timely, personalized messages without manual effort.

Billing (New Sale)

Each sale generated a shareable receipt and automatically started the reminder clock.

Customer records (CRM)

All patient histories and contact details were stored in a single digital profile.

Automation

The owner described a “refill reminder” goal and Ferbz built a multi‑step WhatsApp journey.

Broadcasts

One‑off refill alerts were sent in bulk with delivery and read stats.

The pharmacy now reaches patients automatically, freeing staff to focus on in‑store service.

03 — THE RESULTS

12.5

Hours Saved per Week

46%

Increase in Repeat Visits

71%

WhatsApp Message Open Rate

3.2x

More WhatsApp Responses per Campaign

Ferbz turned a tedious phone‑call routine into an automated flow; my team finally has time to counsel patients instead of chasing them.

Arun Mehta

Owner, Sankalp Pharmacy

ABOUT THE BUSINESS

Sankalp Pharmacy is a family‑run, appointment‑driven pharmacy serving the Ujjain community.

Industry
Pharmacy
Location
Ujjain, India

Stop losing customers to forgetfulness.

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